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Key Influencers

Parents influence the level of education or training that their children achieve; the knowledge they have about work and different occupations; the beliefs and attitudes they have to working; and the motivation they have to succeed. Most of this is leaed unconsciously – children and teenagers absorb their parents attitudes and expectations of them as they grow up.

Some of the key influencers are:

  • The expectations parents have for their children's education and career.
  • The example they set for their children.
  • The values they show to their family, friends and to society.
  • The opportunities they offer their children to lea and develop.
  • The kind of parent-child relationship they develop.